Senior designer
Eastpak
As a senior designer at Retrofuzz, I led the creative direction for multiple Eastpak projects, including full brand campaigns that spanned branding and digital experiences.
The Antidote Tour
For 5 years Eastpak hosted a mini festival called the Antidote Tour. For the last (and final) one I was in charge of designing all of the creative stationery, including posters, websites, stickers, flyers and more.
The brief was very open meaning all graphical elements and ideas were creating by myself. It was great to be in charge of all the creative from day one and observing the work in its native environment around various cities.
Artist Studio
Each year Eastpak bring together some of the most talented and creative minds from around the world to customise the iconic Eastapk Padded Pak'r. The results are stunning with all proceeds going to charity.
I was tasked with designing all printed elements of the campaign which included a diary which showcased all the artists, window display and flyers.
